Online merchants use store locators to primarily help shoppers find the nearest physical outlets or pave the way to brick-and-mortar stores. Today, we will give you some recommendations on how to help customers find the locations of the required physical stores online. First, let’s take a look at the key benefits of the above functionality.
E-commerce personalization relates to presenting individual offers, product recommendations, and the like for particular customers and customer groups to make offers more attractive for them. Today, we will discuss the major types of e-commerce personalization and consider how they are implemented into the Magento 2 extensions by Aheadworks. But first, let’s take a look at some figures.
Every day, help desk specialists of any web store deal with a constantly growing number of customer tickets, which might seriously affect the overall productivity of a support department. In this article, we will give you the ideas how to make the whole customer support process in a web store more efficient.
E-commerce loyalty programs present additional sales opportunities that cannot be ignored since they intensify customer engagement and boost sales of any web store. In this article, we will guide you through the beneficial loyalty programs and give you some ideas on their forms and rules. So, let’s start our quick tour.
Christmas is the time when it’s particularly important to attract potential customers and return the former ones by means of email marketing. In this article, we will give you some ideas for the Christmas emails that will help you to prevent drastic declines in sales volumes during this holiday season. So, let’s start.
Gifting is not so easy as it may originally seem and especially in ecommerce, when you need to meet different needs of your multiple customers. That’s why we continue developing new functions and options of our Gift Card for Magento 2 extension. And, the latest Gift Card 1.2 contains the new functionality that improves both frontend shopping experience and backend configuration facilities.
The subscription model takes online shopping experience to the new level, as it obviates the need to order the same products for several times. Since the sales model is highly popular among customers it can certainly become a subject of interest for multiple merchants and the current digitals market proves it definitely.
Although online merchants are often worried about sales losses during the Christmas and New Year holidays, in fact, this is a perfect time for enhancing the purchasing activity if the appropriate sales channels are used. In this article, we will find out how holiday sales can be driven in a web store with such a powerful social platform as Facebook.
Today, large web store owners strive to expand the network of their stores and enter the new niches of the market by creating multiple websites, stores, and store views. In this article, we will consider the major benefits of having a web store hierarchy of multiple websites, stores, and store views on Magento 2 for online merchants. But first, we will learn about the peculiarities of each level of this hierarchy.
Product reviews can strongly influence any online business either improving or damaging its reputation. Still, both positive and negative reviews are needed, as no one will perceive a brand with only a positive customer feedback as trustworthy. In this article, we will give you some tips on how to increase the number of product reviews left by customers in your web store.